Who Is the Actress in the Walmart Plus Commercial?
(by Carmichael Phillip)
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Summary
The actress featured in the Walmart Plus (Walmart+) commercial is Stephanie Beatriz. Best known for her breakthrough role as Detective Rosa Diaz on Brooklyn Nine‑Nine and for voicing Mirabel in Disney’s Encanto, Beatriz appears in Walmart’s recent “Who Knew?” and Walmart+ advertising campaign spots — including Black Friday and membership benefit promos. Her recognizable presence helps the brand connect with modern and multicultural audiences while promoting Walmart+ features like early deal access and fast delivery.
Mean Girls Cast Reunites For Walmart Black Friday Commercial

Who Is the Woman in the Walmart Ad?
In one of Walmart’s recent advertising campaigns — especially tied to its Walmart + (Walmart Plus) Black Friday push — many viewers have asked: Who is the actress in that commercial? The short answer: it depends on which Walmart + commercial you saw. But a few key names come up, and one in particular seems to match what people have reported for a “lady in the ad”: Stephanie Beatriz.
Who Is Stephanie Beatriz?
Stephanie Beatriz is a well-known actress — you might recognize her from Brooklyn Nine-Nine (as Detective Rosa Diaz) or from her voice-acting roles, like Mirabel in Disney’s Encanto. In the Walmart + “Black Friday: First Dibs” commercial, she appears to make an announcement about Walmart+ members getting early access to deals, warning that things go fast.
According to iSpot, this very spot is explicitly attributed to her.
Moreover, media reporting confirms that in Walmart’s “Who Knew?” rebrand campaign, Stephanie Beatriz appears in a Spanish-language version of a spot playing a “lady” in a backyard party.
Quick Facts: Stephanie Beatriz
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Full Name: Stephanie Beatriz
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Profession: Actress & voice artist
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Commercial Brand: Walmart / Walmart+
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Campaigns:
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“Who Knew?” Walmart branding ads
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“Black Friday Deals: First Dibs” Walmart+ spot
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“Locked In” Walmart+ commercial
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Best Known For:
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Brooklyn Nine‑Nine (Detective Rosa Diaz)
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Encanto (voice of Mirabel)
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Other Work: Modern Family, Short Term 12, voice roles in animation
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Appears In: Both English and Spanish‑language commercial variants
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Why She Stands Out: Relatable screen presence and multicultural appeal
Are There Other Notable Actors in Walmart + Ads?
Yes — Walmart’s recent advertainment (a mix of ad + entertainment) campaign features several actors. According to coverage from Retail Dive, the campaign includes Walton Goggins, Taye Diggs, Lisa Rinna, Ian Somerhalder, Anthony Ramos, and Chad Michael Murray.
In one “shindig” spot, Walton Goggins is the main actor.
So, depending on which commercial you saw (there are multiple Walmart + campaigns), the “actress in the Walmart Plus commercial” could refer to different people.
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Why Is There Confusion About Her Identity?
A few factors contribute to confusion:
Multiple Commercials: Walmart + has run several ad campaigns, especially around high-traffic shopping events like Black Friday. Different spots use different celebrities or actors.
Regional Variations: Acting Magazine reports that in the campaign called “Walmart. Who Knew?,” there are different versions tailored to audiences — including a Spanish-language spot starring Beatriz.
User Reports vs. Official Credits: Some people online try to identify actors in commercials via platforms like iSpot or by asking in communities, which can lead to conflicting or incomplete info. But in this case, iSpot does credit Beatriz for the “Black Friday Deals: First Dibs” ad.
FAQ: Stephanie Beatriz & the Walmart Plus Commercial
Who is the actress in the Walmart Plus commercial?
The actress in many of the Walmart Plus commercials is Stephanie Beatriz, known for Brooklyn Nine‑Nine and Disney’s Encanto.
Which Walmart commercial features Stephanie Beatriz?
Beatriz appears in Walmart’s “Who Knew?” brand ads and specific Walmart+ spots like “Black Friday Deals: First Dibs” and “Locked In.”
Is the Walmart commercial with Stephanie Beatriz in English or Spanish?
Stephanie Beatriz can be seen in both English‑language Walmart+ commercials and Spanish‑language versions of the “Who Knew?” campaign, depending on the version aired.
Why did Walmart cast Stephanie Beatriz in their ads?
Walmart likely chose Beatriz because she is familiar yet relatable, and her presence helps the brand appeal to diverse, modern audiences while clearly communicating Walmart+ benefits.
What is Stephanie Beatriz known for outside commercials?
She’s best known for her role as Detective Rosa Diaz on Brooklyn Nine‑Nine and for voicing Mirabel Madrigal in the hit Disney animated film Encanto.
What benefits does Walmart highlight in the Stephanie Beatriz commercials?
The ads she appears in focus on Walmart+ membership perks like early access to deals, flexible streaming choices, and fast delivery services.
What Can We Conclude?
The most likely actress in the Walmart + Black Friday commercial you saw is Stephanie Beatriz.
She has been officially credited for at least one Walmart + spot.
But Walmart’s campaign isn’t limited to her — other actors (like Walton Goggins) also appear in different Walmart + ads.
If you tell me which Walmart + commercial you mean (for example, what you saw — was it Black Friday, holiday, a specific line like “All the Pluses,” or what the actor said), I can pinpoint exactly which actress (or actor) is in that version.


