Can You Make a Living Doing Improv?
Exploring the Viability of Improv as a Full-Time Career Path in the Entertainment Industry
(By Ray Reese)
Improvisational comedy, or improv, has become increasingly visible thanks to shows like Whose Line Is It Anyway?, UCB’s live performances, and viral TikToks and YouTube sketches. But while improv classes and performances are widely accessible, one pressing question remains: Can you actually make a living doing improv?
The short answer is: yes—but it’s complicated. A successful career in improv usually involves a patchwork of income sources, persistence, and a deep love for the craft. Let’s explore the landscape of professional improv, including the financial realities, success stories, and sustainable career paths.
The Financial Reality of Performing Improv
The truth is, most improv performers don’t make their entire income solely from improv performances. While improv can be fun and fulfilling, many shows at local theaters pay little to nothing. In many cities, it’s common for improvisers to perform regularly without ever receiving a paycheck.
For instance, a regular performer at a well-known improv theater in Chicago might do three or four shows per week without direct compensation. In such cases, the payoff is exposure, networking, and a place to refine their skills.
Some professional troupes, however, do earn. Touring groups like Second City’s touring company or corporate improv troupes can offer paying gigs that range from $100 to $1,000+ per performance, depending on the client and location.
Teaching Improv as a Revenue Stream
One of the most common ways improvisers make money is by teaching. Once a performer becomes skilled enough, improv schools and theaters often offer paid teaching positions. These jobs can be part-time or full-time depending on the size of the institution and the demand for classes.
For example, an experienced performer might teach beginner and intermediate classes at a major improv school like UCB or The Groundlings, earning $50 to $150 per hour depending on their tenure. Over time, instructors can build their own programs or online courses, significantly increasing their earning potential.
Corporate Improv: The Hidden Goldmine
Corporate gigs are where many improvisers earn real money. Companies frequently hire improvisers to lead workshops on communication, creativity, and team-building. Because these are professional development events, the pay is often generous—frequently $500 to $2,000 per workshop.
Groups like “Improv Asylum” or “Business Improv” specialize in these kinds of engagements. These gigs are usually not advertised and are acquired through networking or referrals, but they represent a stable, lucrative part of the improv ecosystem.
Acting and Voiceover Opportunities from Improv
Many successful actors and comedians started in improv: Tina Fey, Steve Carell, Amy Poehler, and Keegan-Michael Key, just to name a few. Improv hones skills like timing, character development, and adaptability—qualities casting directors love.
Improvisers with a knack for characters and quick thinking often transition into commercial acting or voiceover work. A former UCB regular might book recurring gigs doing quirky voices for animated series or product commercials. These roles can pay hundreds to thousands per session, often surpassing the income from live improv performances.
Creating Original Content with Improv Roots
In today’s digital age, many improvisers create their own content as a way to earn income. This includes YouTube channels, sketch series, podcasts, and even full-length films based on improvised scenes.
A great example is Middle Ditch & Schwartz, an entirely improvised Netflix special featuring Thomas Middleditch and Ben Schwartz. The pair developed a live improv show and leveraged its popularity into a paid streaming special—an uncommon but highly inspiring example of how original improv content can generate real income.
On a smaller scale, improv performers can monetize their content through Patreon, merch, ads, or by offering exclusive online workshops.
Festival Circuits and Touring
Another potential income source is the festival circuit. While many improv festivals don’t pay performers, a select few cover travel and lodging expenses, especially for high-profile acts. Touring with a group to comedy festivals across the country can increase visibility and lead to higher-paying gigs.
Some groups also create original long-form improv shows or “improv plays” and tour independently. They may charge for tickets, book through regional theaters, or even strike deals with colleges and universities for paid performances.
Improv in the Digital Marketplace
Online platforms have created new avenues for monetizing improv. Services like Fiverr and Cameo allow performers to offer custom videos, characters, or virtual shows for a fee. A performer could offer to create an improvised roast, birthday message, or personalized character skit for $25–$100 or more.
Zoom shows and livestreamed improv games have become increasingly popular, especially after the pandemic. While monetizing these platforms takes time and marketing savvy, it offers flexible income potential for those willing to adapt.
Success Stories: Real Improvisers Who Made It
Let’s look at a few real-world examples to inspire your journey:
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Tina Fey got her start at Second City in Chicago and went on to become the head writer at SNL, star in 30 Rock, and publish bestselling books. Her foundation was built on improv.
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Colin Mochrie and Ryan Stiles, stars of Whose Line Is It Anyway?, developed international careers through televised improv comedy and live tours.
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TJ Jagodowski and David Pasquesi, known for their long-form duo TJ & Dave, became cult legends in the improv world and have taught, toured, and acted extensively based on their work in improv.
While these are exceptional examples, they show what’s possible with dedication and creativity.
The Role of Location: NYC, LA, and Chicago vs. Small Markets
Geography plays a role in an improviser’s earning potential. Cities like Chicago, Los Angeles, and New York have robust improv scenes with multiple theaters, schools, and opportunities for paid gigs. These cities also have a strong connection to the television and film industries, increasing the likelihood of landing paying creative work.
In smaller cities, opportunities might be more limited, but that also means less competition. Some improvisers find financial success by becoming a big fish in a small pond—launching their own theaters, training programs, and content studios.
Building a Portfolio Career
Ultimately, most people who earn a living through improv don’t rely on just one income source. They piece together a “portfolio career” consisting of:
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Performing in paid shows
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Teaching classes
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Leading corporate workshops
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Acting in commercials or films
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Creating monetized content
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Offering private coaching
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Booking festivals or tours
Each stream may not provide a full-time income individually, but together, they can create a sustainable career.
Making It Work: Strategies for Financial Success in Improv
Here are a few strategic tips for turning improv into a viable career:
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Diversify early – Don’t rely on just one aspect of improv. Start teaching, writing, or acting as soon as possible.
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Network like crazy – Many opportunities are word-of-mouth. Go to festivals, take classes, and connect with fellow performers.
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Build your brand – Use social media to showcase your skills and create an audience for your work.
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Create your own stage – Start your own improv troupe or host your own shows. Control the platform and take ownership of ticket sales.
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Keep learning – Improv is constantly evolving. Attend workshops, read books, and study under mentors.
Conclusion: Passion and Persistence Pay Off
So—can you make a living doing improv? The answer is yes, but it requires more than just showing up to weekly practices or making people laugh. It takes hustle, adaptability, and a willingness to wear many hats. While the path may not be straightforward, countless performers have carved out fulfilling, financially viable careers rooted in improv.
Whether your dream is to become the next Tina Fey or to teach the art of improv to businesses and students, there is a place for you in the improv economy. Embrace your creativity, stay flexible, and always say “yes, and…”—both onstage and in life.