Who is the singer in the Lexus commercial?
A guide to the vocal stars behind Lexus ads — and why the brand keeps pairing cars with notable musicians
(By Carmichael Phillip)
Lexus commercials have long used music not just as background noise but as a storytelling engine — sometimes featuring world-famous artists, other times licensing a perfect indie track that suddenly becomes synonymous with a car. So when someone asks, “Who is the singer in the Lexus commercial?” the right answer is often: it depends which Lexus commercial you mean.
Below I’ll walk through the most notable singers and musicians Lexus has featured recently and historically, explain which ads they appear in, and include official videos where available so you can see — and hear — for yourself. If you saw a single commercial and want the exact singer for that spot, tell me which ad (description, year, or what the singer sounded like) and I’ll zero in on it. For now, here are the headline names you’re most likely to run into.
Anderson .Paak — “Celebrate” (Lexus GX campaign)
Anderson .Paak — the Grammy-winning singer, rapper, drummer, and producer — took center stage for a high-profile Lexus GX campaign in which he performs a reimagined version of his song “Celebrate.” The ad isn’t just a soundtrack placement; it features .Paak on screen as the performer, leaning into a whimsical, cinematic story about adventure and musical joy tied to the GX. Lexus and the ad’s production highlight .Paak’s charisma and live-band energy, which makes the commercial feel like a mini music video rather than a run-of-the-mill car spot.
Video: Lexus / Anderson .Paak “Celebrate” — official campaign material (see the behind-the-scenes and campaign writeups).
Why it matters: Using a high-profile contemporary artist like Anderson .Paak associates Lexus with modern culture and music that appeals to younger, creative audiences — and the ad leverages his recognizable voice to make the vehicle feel like part of a lifestyle, not just metal and plastic.
Joy Crookes — Lexus UX campaign
In Europe, Lexus tapped British singer-songwriter Joy Crookes as the face (and voice) of a UX campaign. Crookes’ soulful track and distinctive voice were used across several short films promoting the UX hybrid SUV. This partnership was explicit: Lexus announced Crookes as an ambassador for the UX launch campaign, and her music — notably the track used in those spots — became an integral part of the campaign’s identity.
Video: Lexus Europe / Joy Crookes campaign materials and spots are available on Lexus’ regional channels and the Lexus Europe newsroom video posts.
Why it matters: Regional campaigns often feature artists who resonate with local audiences — Joy Crookes’ collaboration is a great example of Lexus tailoring creative choices to Europe’s cultural scene.
Kristina Train — “Amazing in Motion” (older global campaign)
If your memory reaches back to the early 2010s, you might remember Lexus’ “Amazing in Motion” global creative push. Singer Kristina Train provided the vocal for one of those campaigns; she’s credited as the voice of Lexus’ “Amazing in Motion” 2013 global campaign, performing a cover used in that series of spots. For viewers who associate Lexus with that smooth, cinematic sound, Train’s voice is part of the brand’s audio memory.
Video: archive footage and Lexus’ older campaign reels (search Lexus “Amazing in Motion” + Kristina Train for regional uploads).
Why it matters: Brands often reuse or reference past campaign sounds; if you hear a warm, cinematic female vocal in older Lexus material, it could be Kristina Train or a similar session singer arranged for that campaign.
Brad Sucks and indie/song placements — recent ES & other spots
Not every Lexus spot uses a superstar performer. Some recent 2024–2025 Lexus spots have licensed tracks from indie artists — for instance, iSpot and ad trackers note that a Lexus ES spot used a song by Brad Sucks (“We Heard You” / related track in 2025 listings), and other regional spots have licensed songs from independent musicians to achieve a modern, “authentic” soundtrack vibe. These sync placements aren’t about superstar branding as much as picking a track whose mood matches the creative brief.
Video: ad tracking sites like iSpot link to the actual 30-second TV spots – look up the Lexus ES “We Heard You” spot on iSpot to view the ad riff and confirm the song.
Why it matters: Licensing indie music can make a brand feel current and culturally savvy, and it’s also often more affordable than licensing a superstar track.
Jay Sean & other pop artists — cameo appearances and regional collaborations
Occasionally Lexus will pair with pop artists for region-specific campaigns or short films. For example, recent behind-the-scenes posts (artist social media and Lexus posts) show Jay Sean appearing with co-stars in a Lexus shoot — an example of the brand using recognizable pop artists in certain markets or for particular creative concepts. These can be more promotional/ambassadorial than a simple song placement.
Video: behind-the-scenes and short promotional videos posted to Instagram and TikTok by the artists themselves and Lexus’ official channels.
Why it matters: Celebrity appearances create PR buzz and social media traction; even if the artist isn’t the commercial’s sole vocal, their involvement is often highlighted in Lexus’ promotion of the spot.
So — who is the singer?
Short answer: there isn’t only one. Lexus runs many campaigns across regions and years, and its commercials have featured both big-name artists (Anderson .Paak, Joy Crookes) and lesser-known or indie musicians (Brad Sucks, session vocalists like Kristina Train in earlier campaigns). If you saw a particular ad, you can often identify the singer by:
Spotting whether the singer appears on camera (e.g., Anderson .Paak) — on-camera performers are usually credited in press and artist social posts.
Checking Lexus’ regional newsroom or press releases — they frequently announce collaborations (Joy Crookes was announced as a UX ambassador).
Looking up the ad on an ad-tracking site (iSpot, AdForum) — these pages often list the soundtrack and artist credits for current TV spots.
If you tell me a quick description — e.g., “male singer with breathy indie voice, lyrics sounded like ‘with you’” or “ad with a band in the woods and a bear” — I’ll identify that specific spot and name the singer. For example, the “bear” and wilderness vehicle spot description matches the Anderson.
Quick guide: where to find the official credit or video for a Lexus ad
Check Lexus’ official channels
Lexus posts campaign videos, behind-the-scenes clips, and press releases on official YouTube channels and regional newsroom sites. When a campaign uses a well-known artist, Lexus often promotes the partnership publicly. Search “Lexus [model] [campaign name]” on YouTube or Lexus’ newsroom for the official ad.
Use ad-tracking and industry sites
Sites like iSpot, AdForum, and ad tracker pages catalog current TV spots and usually list the music used. These pages are especially helpful if you saw the ad on TV and want to find a recent 30-second spot listing.
Check the artist’s social channels
If an artist is featured — particularly high-profile acts like Anderson .Paak or Jay Sean — they’ll often post BTS or promo clips on Instagram, TikTok, or YouTube. Those posts also help confirm whether the artist sang on-screen or whether Lexus simply licensed their music.
Final thoughts: why Lexus uses singers as storytellers
Lexus is a luxury brand that wants its cars to represent not just engineering, but a lifestyle and emotional tone. Music is one of the fastest ways to create that mood. Using established artists gives the brand cultural credibility; licensing indie tracks can feel authentic and fresh; and commissioning bespoke performances (or featuring the artist on screen) creates shareable moments for social media and PR. Whether you hear Anderson .Paak’s drums and voice driving a narrative or an indie track underscoring a cinematic shot of a UX cutting through a city, the singer helps carry the ad’s emotional load.
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