Who is the Actress in the New Versace Commercial?
Unveiling the face behind Versace’s latest campaign spotlight
(By Carmichael Phillip)
In the high‑glam world of luxury fashion advertising, when Versace releases a new commercial, the woman (or actor) featured becomes the face of that chapter of the brand’s story. Recently, viewers have asked: “Who is the actress in the new Versace commercial?” Below we dig into exactly that — identifying the star, explaining the campaign context, and exploring what her presence means for Versace’s brand narrative.
The star of the campaign: Sabrina Carpenter
The actress and global superstar at the centre of Versace’s latest major campaign is Sabrina Carpenter. The brand explicitly identifies her as the face of the “La Vacanza 2025” campaign, aligning her image with Versace’s vision for that collection.
While she is primarily known as a singer and performer, Carpenter’s expanded role in this campaign highlights how modern luxury brands blur the lines between musical star, actor/model and brand ambassador. In short: when you see a commercial from Versace’s new line and the key female lead is a young, recognisable entertainer rather than just a traditional model, that is likely Sabrina Carpenter.
_Campaign backdrop: “La Vacanza 2025” by Versace
The commercial in question belongs to Versace’s “La Vacanza 2025” campaign, which embraces the brand’s Mediterranean roots and the sense of luxurious, effortless holiday glamor. The campaign’s visual narrative places the star (Carpenter) in sun‑lit locales, expressive motion and high‑summer hues that reflect Versace’s heritage and new direction.
Given that the campaign is widely referenced as 2025 edition, it’s highly likely the commercial you saw is that one — meaning the actress you asked about is indeed the face of that collection.
_Why Sabrina Carpenter? The strategic fit for Versace
What makes Sabrina Carpenter the appropriate choice for this commercial? Here are several reasons:
Her existing global recognition as a multi‑talented entertainer gives Versace strong cross‑market appeal.
She embodies a youthful, modern glamour while still aligning with Versace’s luxurious aesthetic — the holiday‑glam, bold prints, Mediterranean freedom visual.
The brand’s messaging for La Vacanza emphasises “freedom, movement, celebration” and pairing with a star like Carpenter helps bring that narrative to life beyond static imagery.
Thus, if the commercial you viewed carried a vibrant, sun‑soaked vibe, a youthful star in Versace styling, and the brand’s signature motifs — that confirms Sabrina Carpenter as the lead.
_Other faces & potential confusion: Know what you’re watching
It is important to clarify: while Sabrina Carpenter leads the La Vacanza 2025 campaign, Versace simultaneously uses many prominent faces across different lines. For instance:
The Fall 2025 campaign models a host of icons such as Kate Moss, Claudia Schiffer, Anok Yai and others.
Another campaign for Versace eyewear or accessories may feature different actresses or models entirely.
What this means: if you saw a commercial and the face didn’t match Carpenter’s profile (for example if it featured a super‑model icon rather than a pop‑star) then you might have watched a different campaign altogether. But given the “new Versace commercial” phrasing and assuming it was the La Vacanza campaign, the actress is Sabrina Carpenter.
_Key biographical & career highlights of Sabrina Carpenter
Born on 11 May 1999 in Lehigh Valley, Pennsylvania, U.S.
Started as a Disney Channel actress and has since developed a strong musical career, with multiple albums and international tours.
In recent years, she has expanded into fashion collaborations and brand partnerships, making her a natural fit for a high‑profile luxury house like Versace.
Versace’s own campaign language emphasises her “global superstar” status and “authentic spirit of the House” in reference to her representation of La Vacanza 2025.
Versace
For those wondering “who is she?” and “why her?” — these career details help explain why Versace chose her image for this commercial.
_What to look for: Visual cues identifying her in the commercial
If you want to confirm that the actress you saw is Sabrina Carpenter in the Versace commercial, look out for the following visual markers:
A youthful star with a strong presence (rather than an older supermodel icon).
The campaign setting: Mediterranean styling, holiday‑lux feel, high colour, and Versace prints or motifs (for La Vacanza) — linking to Carpenter’s role.
The branding credit: Versace’s own press release and campaign assets name Sabrina Carpenter as the star of La Vacanza 2025.
By checking these cues alongside your memory of the ad, you can be confident in the identification.
Widget not in any sidebars
_Why this matters: The significance of the actress in fashion commercials
Knowing the actress in a luxury fashion commercial is more than just trivia. For the brand:
The face becomes part of the narrative — she embodies the collection’s aura, story and appeal.
Consumers recognise her, which enhances brand recall and emotional connection.
It signals strategy: such choices show how the brand positions itself (youthful vs heritage, star power vs model icon, etc.).
In this case, by choosing Sabrina Carpenter, Versace signals that it is celebrating a modern‑holiday glamour — “La Vacanza” — that can resonate with younger audiences while retaining luxe credentials.
Widget not in any sidebars
Final thoughts: The answer in short
If you saw a new Versace commercial and wondered “Who is the actress?”, the concise answer is: Sabrina Carpenter — for the La Vacanza 2025 campaign.
Acting Magazine Newsletters
Never miss out on the best from Acting Magazine.