Are the Two Men in the Haribo Commercial Real Football Players?
Unveiling the Stars Behind Haribo’s Football-Themed Ad
(By Carmichael Phillip)

Haribo’s “Kids’ Voices” campaign has delighted audiences for years with its humorous twist: adults speaking in the voices of children. The latest installment, a football-themed commercial, features two men in full football gear sharing a bag of Haribo Goldbears. Their childlike voices and playful banter have sparked curiosity among viewers: are these men real football players?
In the 2024 Haribo commercial, two adult football players sit on the sidelines, enjoying their gummy treats. As they chat, their voices are dubbed with children’s voices, a hallmark of the “Kids’ Voices” campaign. The duo discusses their love for Haribo Goldbears, imagining what it would be like to play against a gummy bear, all while savoring their snacks. The humorous contrast between their imposing appearance and childlike voices adds to the charm of the ad.

The two men in the commercial are not professional football players. They are actors portraying football players. This casting choice aligns with Haribo’s tradition of using adult actors to deliver childlike voices, creating a humorous and engaging contrast.
The commercial was developed by Haribo’s global creative agency, Quiet Storm. Casting directors selected actors who could convincingly portray football players while delivering the childlike voices dubbed over their performances. The production team ensured that the actors’ movements and expressions matched the playful tone of the dubbed voices, enhancing the comedic effect.
The football-themed commercial has been well-received by audiences, with many praising its humor and creativity. The use of childlike voices in adult actors has been a signature element of Haribo’s “Kids’ Voices” campaign, resonating with viewers and reinforcing the brand’s message of bringing out the inner child in everyone.
While the two men in the Haribo football commercial are not real football players, their performances effectively capture the playful spirit of the brand’s “Kids’ Voices” campaign. Through clever casting and production, Haribo continues to deliver advertisements that entertain and delight audiences, reinforcing its position as a beloved candy brand.