Corey Harrison, affectionately known as “Big Hoss,” rose to fame as one of the central figures on the History Channel’s hit reality series Pawn Stars. Since the show’s debut in 2009, Corey has become a household name, recognized for his sharp business instincts, quick wit, and the role he plays alongside his father Rick Harrison and his late grandfather Richard “Old Man” Harrison.
But as with many reality TV personalities who achieve celebrity status, fans often wonder if Corey has expanded his influence beyond the television screen into other media, including advertising. The question, “Does Corey Harrison do commercials?” arises naturally as his fame offers opportunities for endorsements and brand deals.
Television fame has long been a steppingstone for actors and personalities to cross into the world of advertising. The simple formula is visibility plus relatability. Corey Harrison fits both categories perfectly: millions of viewers recognize his face, and his down-to-earth, everyman personality connects with audiences across generations.
Advertisers often seek reality stars because they embody authenticity. While Corey is not an actor in the traditional sense, his natural charisma on Pawn Stars makes him an appealing choice for commercials that want to bridge celebrity influence with everyday relatability.
While Corey Harrison is not known for having a long catalog of mainstream national commercials, he has been featured in promotional spots, online advertising campaigns, and regional commercials tied to the Pawn Stars brand. These appearances blur the line between endorsements and traditional ads, but they demonstrate his involvement in the advertising world.
For example, Corey has appeared in promotional campaigns for the Gold & Silver Pawn Shop itself, which have been broadcast locally in Las Vegas and online. These often feature Corey and other cast members highlighting the shop’s services, upcoming events, or special appearances.
In addition, Corey has occasionally taken part in promotional collaborations tied to the Pawn Stars franchise, lending his recognizable face and voice to short video advertisements.
Reality television personalities like Corey Harrison occupy a unique space in the advertising ecosystem. Unlike actors who take on fictional roles, reality stars promote products and services under their real names and personas. This provides a sense of credibility to the endorsements.
When Corey participates in a commercial, viewers don’t see him playing a character — they see the same Corey Harrison they watch on television. This makes his presence particularly powerful for brands that want to align with trust, straightforwardness, and relatability.
The Pawn Stars brand itself functions as a powerful advertising platform. The show has spawned merchandise, spin-offs, and partnerships with a variety of businesses, from travel companies to collectibles dealers. Corey Harrison, as one of the show’s stars, becomes a built-in ambassador for these ventures.
Through these appearances, Corey indirectly becomes part of advertising campaigns, even if they are not labeled as traditional commercials. For instance, travel packages to Las Vegas often feature promotional videos with Corey and the rest of the cast inviting fans to visit the pawn shop.
To illustrate Corey’s involvement in commercials and promotions, here are some examples:
Pawn Shop Promos – Corey has starred in short ad-style videos promoting the Gold & Silver Pawn Shop, both online and on local television in Nevada.
Merchandise Campaigns – Corey has appeared in videos endorsing Pawn Stars-themed merchandise, from collectibles to apparel.
Event Promotions – Corey has featured in advertising for fan meet-and-greets, trade shows, and memorabilia events.
Collaborations with Brands – While rarer, Corey has occasionally been linked to brand partnerships that leverage his TV presence to sell products associated with history, collectibles, or lifestyle.
Embedded Video Example:
(Video clip of Corey Harrison promoting Pawn Stars merchandise and shop events.)
Corey’s image resonates with viewers because he represents the classic “everyman.” Unlike Hollywood actors, he comes across as genuine and approachable. Advertisers that target middle-class audiences, family-oriented services, or products related to Americana can benefit from Corey’s persona.
Moreover, Corey’s longevity on Pawn Stars gives him credibility. Audiences have watched him grow from a young shop worker into a mature businessman, which adds depth to his relatability and makes him a trusted figure for endorsements.
Corey Harrison’s occasional forays into advertising are not unique. Many reality stars have turned their fame into advertising opportunities:
The Kardashians with beauty products and high-end brands.
Gordon Ramsay with cooking equipment and food-related endorsements.
Dog the Bounty Hunter with merchandise and local ads.
Corey’s involvement in commercials fits this trend but remains more modest. Instead of branching into glamorous national campaigns, he has primarily focused on advertising tied directly to his television identity and pawn shop.
Looking ahead, Corey Harrison could expand his presence in commercials if he chooses. His established brand recognition and loyal fan base make him an attractive figure for larger companies interested in endorsements.
As the advertising landscape shifts more toward digital and influencer-driven marketing, Corey could easily fit into campaigns on social media, YouTube, or even streaming platforms. Given his laid-back persona, he would be particularly effective in ads that require authenticity over polished performance.
So, does Corey Harrison do commercials? The answer is yes, though not in the traditional sense of appearing in major national ad campaigns. Instead, Corey’s commercial work has been closely tied to the Pawn Stars brand, his family’s Gold & Silver Pawn Shop, and related promotional efforts.
His presence in advertising may not be as widespread as Hollywood actors, but his appearances carry authenticity, charm, and a direct connection to the millions of fans who know him from television. For Corey Harrison, commercials are not about playing a role — they’re about extending his real-life persona into promotional spaces that resonate with the audiences who already trust him.