The latest DIRECTV commercial getting attention is the DIRECTV MiEspañol TV spot titled “Muchos deportes: $29.99.” The commercial features Adamari López and Marc Crosas, two recognizable Spanish-language media personalities who help promote DIRECTV’s MiEspañol sports and entertainment offerings.
Adamari López is the best-known performer in the ad. She is a Puerto Rican actress, television host, and longtime Hispanic media personality. DIRECTV has also identified López as its Hispanic Brand Ambassador and face of DIRECTV En Español packages, including MiEspañol.
Marc Crosas, who appears alongside López in the newest spot, is a former professional soccer player and TUDN analyst. His presence helps strengthen the sports angle of the campaign, especially for viewers interested in Spanish-language soccer and sports programming.
Quick Facts
- Commercial: DIRECTV MiEspañol “Muchos deportes: $29.99”
- Featured actress: Adamari López
- Featured sports personality: Marc Crosas
- Brand: DIRECTV MiEspañol
- Campaign focus: Spanish-language sports and entertainment programming
- Related DIRECTV campaign: “Like You’ve Never Seen It”

The actress in the latest DIRECTV MiEspañol commercial is Adamari López.
López is a Puerto Rican actress and television host who has been a familiar face in Spanish-language entertainment for decades. In the DIRECTV commercial, she brings warmth, confidence, and instant recognition to the brand’s message. Her appearance is especially effective because DIRECTV is targeting Spanish-speaking viewers who want sports, entertainment, and live TV options in one package.
DIRECTV has used López as a key face of its Hispanic-focused advertising. In its own campaign coverage, the company described her as its Hispanic Brand Ambassador and said she stars in its Hispanic TV spot for DIRECTV En Español packages.
The man appearing with Adamari López in the latest DIRECTV MiEspañol commercial is Marc Crosas.
Crosas is a former professional soccer player and a TUDN analyst. His inclusion in the ad makes sense because the commercial is built around sports. DIRECTV’s MiEspañol campaign highlights access to Spanish-language sports programming, and Crosas gives the spot extra credibility with soccer fans.
A recent report on the campaign noted that Crosas joined López for DIRECTV’s “Breadth of Sports” advertising effort, which promotes the variety of Spanish-language sports content available through MiEspañol.
The commercial promotes DIRECTV MiEspañol, a Spanish-language TV package aimed at viewers who want sports, entertainment, news, and live programming in Spanish.
The spot uses Adamari López’s personality and Marc Crosas’ sports background to make the offer feel familiar and culturally connected. Instead of presenting DIRECTV as only a traditional TV provider, the commercial positions the service as a flexible entertainment option for Spanish-speaking households and sports fans.
DIRECTV’s current homepage also promotes MiEspañol as one of its genre packs, describing it as a Spanish-language option with 60+ channels and Spanish-language programming.
Adamari López’s performance works because she does not feel like a random celebrity placed into the commercial. She has a natural connection to the audience DIRECTV is trying to reach.
Her delivery is friendly, upbeat, and conversational. She brings the kind of familiar TV-host energy that makes the commercial feel less like a hard sales pitch and more like a recommendation from someone viewers already know.
Marc Crosas adds a sports-focused presence. His role supports the commercial’s message that MiEspañol is a strong option for fans who want sports content in Spanish. Together, López and Crosas give the ad a mix of entertainment, personality, and sports authority.
DIRECTV has recently leaned heavily on recognizable faces in its advertising.
For its broader “Like You’ve Never Seen It” campaign, DIRECTV featured Kumail Nanjiani and Rob Mac, also known as Rob McElhenney. DIRECTV’s own campaign announcement said that the national ad campaign starred Nanjiani and Rob Mac and was directed by Taika Waititi.
The Adamari López and Marc Crosas commercial follows a similar strategy, but for a Spanish-language audience. Instead of using only general-market comedy stars, DIRECTV uses personalities who connect directly with Hispanic viewers and sports fans.
Who is the actress in the latest DIRECTV commercial?
The actress in the latest DIRECTV MiEspañol commercial is Adamari López.
Who is the man in the latest DIRECTV MiEspañol commercial?
The man appearing with Adamari López is Marc Crosas, a former professional soccer player and TUDN analyst.
What is the latest DIRECTV commercial called?
One of the newest actor-identified DIRECTV commercials is “Muchos deportes: $29.99” for DIRECTV MiEspañol.
Is Adamari López a DIRECTV spokesperson?
DIRECTV has described Adamari López as its Hispanic Brand Ambassador and the face of DIRECTV En Español packages.
What is DIRECTV MiEspañol?
DIRECTV MiEspañol is a Spanish-language programming package that includes Spanish-language channels, entertainment, and sports content. DIRECTV lists MiEspañol among its genre pack options.
For more information about DIRECTV’s Spanish-language offerings and current packages, visit the official DIRECTV website.
- Commercial Actors
- DIRECTV Commercial Actors
- TV Commercial Actors
- Insurance Commercial Actors
- Telecom Commercial Actors
- Streaming Commercial Actors
- Spanish-Language Commercial Actors
- Celebrity Commercial Actors
Carmichael Phillip is a managing editor of Acting Magazine. In addition to editing, Mr. Phillip is a writer, coordinator and creative director.