Who Is in the Home Depot Commercial with Shaq?
From Hardwood to Hardware: Shaq Teams Up with a Rising Basketball Star for DIY Tips
(By Carmichael Phillip)
Shaquille O’Neal and Sabrina Ionescu: A Slam-Dunk Duo
March Madness: Tips from the Tool Shaq: Block Like a Goat Ft. Shaquille O’Neal, Sabrina Ionescu
In the latest “Tips from the Tool Shaq” commercial series from Home Depot, the legendary Shaquille O’Neal (Shaq) is joined by WNBA star Sabrina Ionescu. The spot titled “Block Like a Goat” blends basketball flair with home-improvement know-how, as both personalities deliver DIY tips tied to a March Madness theme.
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Another Play: “The Zone” with Shaq & Sabrina
March Madness: Tips from the Tool Shaq: The Zone Ft. Shaquille O’Neal, Sabrina Ionescu
In a companion ad, “The Zone”, Shaq and Sabrina once again pair up under the Home Depot banner. This commercial continues the crossover between athletics and home DIY, using “the zone” as both basketball terminology and metaphor for home improvement precision.
Background: Tips from the Tool Shaq Campaign
In partnership with the NCAA and timed with March Madness®, Home Depot launched the “Tips from the Tool Shaq” series, featuring Shaquille O’Neal and associates—now including Sabrina Ionescu—to present quick, entertaining DIY advice through the lens of basketball-themed puns and visuals.
The campaign includes multiple ads (at least seven), each linking typical home-improvement tasks to basketball terminology like “seeding the bracket” or “cleaning the glass.” Sabrina Ionescu’s involvement brings star power from women’s professional basketball to the mix, enhancing appeal and diversity.
Why Sabrina Ionescu?
Sabrina Ionescu is one of the top players in the WNBA and is widely respected for her court IQ, sharpshooting, and leadership. Pairing her with Shaq, a slam-dunk legend himself, is a savvy way to elevate the campaign—offering credibility from both elite men’s and women’s basketball, while injecting fresh energy into the DIY messaging.
Social media confirms the pairing: personal posts show Sabrina and Shaq together on set for the Home Depot shoot
X (formerly Twitter).
Summary Table
Commercial Title Stars Involved Theme / Notes
Block Like a Goat Shaquille O’Neal & Sabrina Ionescu DIY basketball-themed instructions (“block like a goat”)
The Zone Shaquille O’Neal & Sabrina Ionescu Dual-purpose: basketball zone + focused DIY guidance
Multiple ads (7 total) Mainly Shaq, with Sabrina in some Spring DIY tips tied to NCAA March Madness context
In Summary
The standout Home Depot commercial with Shaq features Sabrina Ionescu, a prominent WNBA star.
Together, they appear in at least two campaign spots—“Block Like a Goat” and “The Zone.”
These ads are part of the “Tips from the Tool Shaq” series, combining basketball metaphors with home improvement advice during March Madness.
The collaboration brings star power, cross-gender athletic representation, and a playful creative twist to a DIY campaign filled with personality.
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